Most marketers aren’t spending money to send traffic to their Facebook. The larger majority send paid traffic to their website. Think about it, why would I want to pay to send traffic to my Facebook profile where there are several chances for the visitor to leave my profile and not convert into a lead? Facebook is an easily distracted environment. Your website is engaging and focuses on one thing: your niche. No random IM requests, no Farmville to take care of, no “which celebrity do I resemble?” quizzes. Having a website with keyword rich, optimized content is required if you want to maximize your return on investment.
As said before, to learn SEO, you don’t need to have much more than a working knowledge of computers and the internet. While a few aspects of it can be technical in nature, the good news is that actual implementation in most cases only involves simple actions like word processing or creating links. For example, did you know that starting a free blog can increase your ranking in search engine listings? This is one of the easiest ways to optimize your webpage, as you get free opportunities to link back to your page. Online today there are numerous blog sites, which do all the hard programming for you. All you have to do is sign up for free, and start writing, and the rest is done for you. With each post, and the link it contains, your ranking will move just a little bit higher.
If you outsource the SEO of your website to an agency, then they would need sometime to get to know your business and the way you work. This would take up sometime till the agency gets used to working with your company.
You might be wondering, those things, are you working with your real businesses? I’m trying to figure out if it’s the same process you’re doing for your internet marketing and SEO strategies.
It’s not just about quantity though. Quality is actually of more importance. You can fill it with a thousand pages of junk that no one wants to read and becomes bored with or you can fill it with five pages of great content that is interesting and as new content is slowly added, people come back to read it.
SEO news Decide whether your website is targeting on a single keyword or a few keywords. In my opinion, each has its own pros and cons. Single keyword or keyword sniping allows you to focus on one keyword which means you may have very little topic to write about. Working on several keywords might lose your focus but each keyword can back one another up in case any of them fails.
This is almost like creatig a link wheel, with a few spokes missing. The search engines will reward you for this, homepage and move your page(s) up the ranking. If you do not have double rankings for the same keywords, you can still get extra search engine love by getting backlinks to those pages that are already optimized for your main keyword. Use these SEO tips to good advantage by practicing.
Avoid using your keyword too much. If you have an over optimized article, it wouldn’t matter how many articles you wrote. You would never get search engine rankings for those articles. Instead, just sprinkle your words throughout your content in a natural way. It should flow with the content and be easy to read.